Victorian education enjoyed a standout presence at the 2025 China International Fair for Trade in Services (CIFTIS), where Australia was featured as the Country of  Honour this year.

The program kicked off with strategic site visits to Beijing's education institutions and industries, building a foundation for the successful B2B meetings and high-profile speaking engagements that followed at the fair.This concerted effort delivered exceptional results: significantly raising the brand awareness of Victorian education, creating valuable partnership opportunities, and successfully hosting an exhibition booth that attracted strong interest from future students and collaborators.

Study Melbourne is seeing an increased demand for transnational education (TNE) partnerships and articulation agreements from China.

For further information and opportunities, please contact the China education team.